On Facebook, the closed captions will only play automatically if viewers are watching the content with their device on mute, but the option to toggle the captions is also available when sound is on.
It has a tool that auto-generates captions, and you can view the output and make edits to both the text and the timing. Facebook’s process is similar to YouTube. Then, when you’re comfortable with the captions, click “Publish” and you’re done! Facebook When you’re done, you can use the on-screen video player to watch the video back and make sure everything lines up the way you want it to. Just click “Assign Timings” and you’ll be able to edit both the caption text and the time (in seconds) when that text should appear. If you want to adjust the timings themselves, you have that option, too. If your video was scripted, you can also copy-paste your script into the text box (although you should watch the video to make sure what was scripted is actually perfectly followed in the video). YouTube is pretty good at automatically aligning the text with the timing in the video, so in many cases, you can just look through the text that YouTube has generated and correct any errors as you go. To make edits or updates, click “Duplicate and Edit” on the right-hand side of the screen, and you’ll be taken to YouTube’s closed captioning interface. However, most videos will have a few small corrections. If, when you watch your video, YouTube’s captions are perfect, you can leave everything alone. From there, you’ll see YouTube’s automatically generated captions.
To get to the area where you can adjust your captions, click “Edit Video” then navigate to the section that says “Subtitles” on the left side bar (see image below). The bad news? Auto-captions aren’t always accurate (averages fall in the 60-70% range), especially if the audio is low-quality, there’s background noise, speakers talk over each other, or speakers have accents. YouTube actually adds captions to your content automatically, meaning that when you upload a video, viewers will have the option to toggle captions right away. We’ll start with YouTube, which has a decent (albeit sometimes time-consuming) closed caption feature. Let’s dive in! BANGKOK, THAILAND – Youtube Website on the Screen on JanuYouTube We’ll share what the native process is like within the platform itself, any tips and tricks you need to know to make your life easier, and finally, some tools to look into if you want to try to automate closed caption addition. We’ve created this guide to walk you through the CC process on many of the most common platforms: YouTube, Facebook, Instagram, LinkedIn, Twitter, and TikTok.
Unfortunately, each video-supporting platform has its own process for adding closed captions to video content, and some platforms don’t even have a CC option within the user interface.įor content creators, this leads to a frustrating dilemma: It’s important to add closed captions to videos, but figuring out the process platform by platform is time-consuming and often less than intuitive. In other words, adding closed captions to your content is critical and improves the video experience for a number of reasons. It’s also helpful for viewers who speak another language, viewers who consume content with their phones on silent, and even for search engines, which have an easier time understanding what your content contains when there are text captions. Most importantly, the CC text allows you to share your content with deaf or hard-of-hearing viewers. The benefits of adding closed captions are clear. It’s important to make sure that every video you create is accessible to its intended audience, and adding captions is one feature that makes a big difference.
For today’s video content, adding closed captioning (CC) or subtitles shouldn’t be an optional step or an afterthought.
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